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We built a central source of truth to house Skyscanners expansive new design system.

Brand System
Motion Design

Skyscanner

2025
Project brief
Skyscanner’s brand world is a comprehensive design system, built around distinctive visuals, expressive assets, and a well-defined design philosophy. Aiming to achieve true creative cohesion, we set out to create a digital space that would enable global teams to produce dynamic, on-brand content with ease. Our first task was to untangle a large volume of content and establish a clear, intuitive structure that made the site easy to navigate. Once the foundation was in place, we focused on bringing the brand system to life—blending motion design, creative elements, and a compelling brand story to showcase what makes this system so powerful.
timeframe
10 weeks
industry
Travel
RESULTS

14,256

Unique Visitors

10

Weeks to completion

62,926

Page Views

1,968

Assets
visual assets
to conclude
Thoughtfully crafted and beautifully executed, Brand World stands as one of the most expansive brand systems we've had the pleasure of working on. Recognising the need for a more dynamic and scalable solution, we partnered with Frontify to create a digital system that aligned seamlessly with Skyscanner’s creative and operational goals. Within just six months, the Brand World portal attracted over 400 users and quickly became a core tool within the organisation—earning recognition and praise across the creative operations industry.
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Location
Fully remoteBritish companyup north
©
2024